SLM Corporation Public Company Limited

SLM Corporation Public Company Limited (old company name was Chuo Senko (Thailand) Public Company Limited) started its journey into advertising business with being an agent broker and provide a full-service advertisement since 1963. In the past, the Company created a lot of advertising works for famous products.

In 2014, the Company restructured to be a Holding Company with the objective of increasing liquidity for the Company’s business expansion and investment. By transferring some part of the Company’s business to a new subsidiary under the name “Chuo Senko Advertising (Thailand) Co., Ltd.”, and registration as a cross-country head office business (International Headquarters) and was approved by the Revenue Department in December 2015.

During the year 2016, the Company restructured the organization again. By selling investments in subsidiaries in various countries such as Thailand, Vietnam, Cambodia, Indonesia, Singapore, Hong Kong, Philippines and Myanmar to Chuo Senko Advertising (Thailand) Co., Ltd. And the Company sold all investments in Chuo Senko Advertising (Thailand) Co., Ltd. Thus, as of 31 December 2016, the Company had only 10 subsidiaries and associates. Originally, there were 27 subsidiaries and associates.

In 2017, another change was made following the resignation of the Chairman of Executive Committee in December 2017, the change in the Executive Committee in January 2018, and the change in major shareholders in June 2018. After taking the position of the new executives, the executives found many unusual transactions. The former executives prepared and presented the consolidated financial statements that did not meet the financial standard, causing the current executives had to prove their investments and check the legal status of various transactions. After adjustment the transactions, cancellation of subsidiaries and associates (Deconsolidation), and reclassification, it shown that as of 31 December 2017, the Company had only 2 subsidiaries which were Digital Dream Company Limited, and Ad Asia Advertising (S) Pte. Ltd. During the year 2017, there was one selling investment transaction; the sale of investment in Foresee Company Limited by the former executive.

After the change of the executives, the Company still maintained a guideline for advertising business. In the third quarter of 2018, the Company started to set up a Sales and Marketing Department to support services as a sales representative for customers. And the Company began to recognize revenue from the service. The Company provided sales and marketing services to companies operating online variety show producers under service contracts which acts as a sales department for customers. At the same time, the executives are still urgently working on solving the Company’s past problems.

In February 2020, the Company started to expand the scope of service by entering the online content production business. The Company provides a full-service online content production, online article preparation, and online media management. The Company entered into an agreement to obtain the rights to produce and develop programs published on various online channels such as YouTube, Facebook, Instagram, websites, etc. The Company will present video clips on such channels under the name Goodday Official, Tigercry, Happy Retire, and Bad Official.

In 2021, The Company expanded the business scope into the business of TV dramas and series production. Providing a full service of TV dramas and series production, and sourcing of actor and personnel with the ability to perform to enhance competitiveness and generate income and profitability in the long term.

In 2023, the Company’s produced and developed new online programs to publish on various online channels of the Company such as YouTube, Facebook, Instagram and TikTok under the channel name of the GoodDay Podcast. Moreover, the Company expanded the business scope into the business of camera and equipment rental service with camera team for those who want to use high-quality and high-resolution cameras comparable to live broadcasts via the Internet network with streaming techniques. For use in filming dramas/TV shows, movies, documentaries, or commercials.

Currently, the Company still operates Media Agency business, full-service Online Content Production business, Content Production business, and TV Dramas and Series production business. The Company also provides advertising media/online programs production services for those who want to create advertising media/online programs, but there is no team or no expertise. The Company will give advice on creating ideas, providing services in the creation and production of content on various media. Including providing services to contact customers to buy and sell advertising services through online media. Moreover, the Company provides camera and equipment rental services with a camera team.

In this regard, the Company realizes and gives importance to business operations by considering the principles of business operations under good corporate governance, be transparent, and considering stakeholders, the economy, society, and the environment. The aim is to strengthen and lead to the sustainable growth of the Company.